For a while now, the Harvard Business Review website has been a great source for advice on management and working effectively. Recently, thanks to an article by Nancy Duarte, HBR has become a great resource on public speaking.
As you might have noticed in some of my sample slides, I have been preaching (and practicing) the use of storytelling in presentations. Storytelling is also a big part of Presentation Zen (which features an interview with Ms. Duarte).
My usual storytelling efforts include a short story at the beginning and/or end of a presentation. Ms. Duarte’s article clearly shows us how to weave a story through an entire presentation, specifically by alternating between “what is” and “what could be.”
It’s a concept that I’m going to experiment with whenever applicable, and I hope it will be helpful for you as well. Check out the article here, and let me know what you think!